Maryland Online Data Privacy Act of 2024
Pseudonymisation and De-Identification - Maryland MODPA

Maryland Online Data Privacy Act of 2024 MD-MODPA-Pseudonymisation-De-Identification-Section-14-4610-4611-Internal-Research-Aggregated: Maryland MODPA Pseudonymisation + De-Identification + Section 14-4610 + 14-4611 + Internal Research + Aggregated

Apply pseudonymisation and de-identification under Sections 14-4610 and 14-4611 to enable lawful internal research + product improvement + aggregated reporting while protecting consumer privacy. Pseudonymised Data definition (Section 14-4601(V)) - personal data that cannot be attributed to specific consumer without use of additional information kept separately and subject to technical and organisational measures preventing re-identification. De-Identified Data definition - cannot reasonably be linked to consumer or household + technical safeguards + business processes preventing re-identification + publicly commit to maintain without re-identifying + contractually bind recipients. Aggregated Consumer Information - statistical de-identified about group/category from which individual identities removed + not linked to any consumer. Internal research exemption (Section 14-4611) permits processing without consent for internal product improvement + bug repair + security maintenance + scientific research in public interest under privacy-by-design + research ethics review board + data destruction post-research timeline. Maryland Consumer Health Information Act (separate) interaction. HIPAA Safe Harbor / Expert Determination cross-walk for health data.

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