The organisation should map the ecosystem it operates in, including megatrends, the arena of operation and the stakeholders present, and track how change ripples through it. It should assess its current and potential capabilities, marketplace and competitive dynamics, the bearing of the UN Sustainable Development Goals, and the challenges that lie ahead. Scenarios should be used to test what such shifts mean for purpose, vision, strategy and results.
The graph holds this control, the 0 it maps to, and the evidence behind each claim, over MCP and REST.