When it plans social investment, an organization should build in support for community development, for example by widening what local people can do through buying and contracting more locally. It should steer clear of anything that keeps the community reliant on its charitable giving, its continued presence or its backing. It should review the community initiatives it already runs, report on them both to the community and internally, and find where they could be better. It should think about working with public bodies, companies or NGOs so that efforts reinforce each other and each partner's resources, know-how and skills complement the others. It should also think about supporting programmes that give vulnerable, discriminated-against and low-income people access to food and other essentials, in ways that build up their capabilities, resources and opportunities.
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