An organization's direction is set by what its leaders say and do and by its purpose, aspirations, values, ethics and strategy, so these should reflect social responsibility, which should become an inseparable part of its policies, culture, strategies, structures and operations. Ways to achieve this include: stating in its vision or aspirations how social responsibility is meant to shape what it does; putting into its purpose or mission statement short, clear and specific mentions of the key elements of social responsibility, its principles and issues included; adopting a written code of conduct or ethics that sets out the commitment to social responsibility by turning principles and values into statements about how people should behave, drawing on clauses 4 and 6; making social responsibility central to strategy by building it into systems, policies, processes and the way decisions are taken; and converting priorities into workable organizational objectives with strategies, processes and timetables, objectives that can be measured or checked, and stakeholder participation in setting them.
The graph holds this control, the 0 it maps to, and the evidence behind each claim, over MCP and REST.