This process group covers the everyday running of selling once strategy and targets exist. It spans finding and qualifying leads, allocating selling effort, making calls and closing deals, and keeping a pipeline that is matched to the business plan. It continues into account planning and customer master data, the bid and proposal cycle from request through review, approval and submission, and the handling of orders, availability, fulfilment and post order queries. It also covers enablement and results review for sales partners and the conduct of selling through outlets, in the field and through digital routes.
The graph holds this control, the 0 it maps to, and the evidence behind each claim, over MCP and REST.