New Jersey Data Privacy Act
Consumer rights and opt-out mechanisms – New Jersey Data Privacy Act

New Jersey Data Privacy Act 56:8-166.11(a): Honour opt-outs from authorised agents, including browser and device signals

What does 56:8-166.11(a) require?

A consumer may designate an authorised agent to opt out on their behalf, including through technology such as a website link, a browser setting or extension, or a global device setting indicating the intent to opt out of sale, targeted advertising or, where the technology exists, significant-effect profiling. A controller must comply with an agent's opt-out if it can verify, with commercially reasonable effort, the consumer's identity and the agent's authority.

Maintained by Gerard BlokdykVerified against the published standard Control text last updated

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