ISO/IEC 27701:2025
Annex A Table A.2 PIMS controls for PII processors – ISO/IEC 27701:2025

ISO/IEC 27701:2025 A.2.2.4: Marketing and advertising use

What does A.2.2.4 require?

The organization must not use personal data it processes under contract for marketing or advertising unless it has confirmed that the individual concerned gave consent beforehand, and it must not make that consent a precondition of the service. It must document how it meets the customer's contract terms, particularly where marketing or advertising is intended, and it should not press for marketing or advertising uses to be included where explicit consent has not been obtained fairly.

Maintained by Gerard Blokdyk

Other controls in Annex A Table A.2 PIMS controls for PII processors – ISO/IEC 27701:2025

Query this from an agent

The graph holds this control, the 0 it maps to, and the evidence behind each claim, over MCP and REST.