Global Cross-Border Privacy Rules (Global CBPR) Forum
Global CBPR: Choice (requirements 19 to 27) – Global Cross-Border Privacy Rules (Global CBPR) Forum

Global Cross-Border Privacy Rules (Global CBPR) Forum CBPR.22: Global CBPR requirement 22: choice over direct marketing at any time

What does CBPR.22 require?

Where the organisation carries out direct marketing, individuals can exercise choice about receiving it at any time through a mechanism that is in place and operational. New requirement in the updated set; Accountability Agents certify against it from 1 April 2027.

Maintained by Gerard BlokdykVerified against the published standard Control text last updated

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