A violation of the Rule is treated as an unfair or deceptive act or practice under Section 18(a)(1)(B) of the FTC Act. The FTC enforces the Rule and may seek civil penalties; specified federal agencies enforce against entities within their jurisdiction; and state attorneys general may bring civil actions on behalf of residents.
The graph holds this control, the 0 it maps to, and the evidence behind each claim, over MCP and REST.